Louis Vuitton Revamp

UI / UX Design Consulting

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During the summer 2018, Louis Vuitton initiated a design revamp project of their main ecommerce and editorial website louisvuitton.com.

AKQA was chosen to design the new digital identity and build the design system.

I was approached by Louis Vuitton to help the internal design production team on existing projects, and to be the main user interface consultant on LV side during the revamp. Ensuring everything will go smoothly, implementing old functions to the new design, help designing the new ones and shape the future user-experience of louisvuitton.com.

During the process, my role transitioned from a UI designer on the old louisvuitton.com website, to a design consultant, giving (and receiving) feedback to the internal business owners of Louis Vuitton and AKQA creatives on nearly-everything that was shipped in the revamp.

This was approximately a year long project and I’m still following-up on details.
You can discover below some of what I had the privilege to work on.


Emmanuel

Louis Vuitton Revamp

  • Customer

    Louis Vuitton

  • Year

    2019

  • Roles

    Digital Art Director, UI Designer, UX Designer

  • Tools

    Photoshop, Sketch, Zeplin

  • Themes

    Lifestyle, Luxury, Leatherwork

  • Medias

    Mobile Application, Corporate Website, Website, Web

  • Agency

    Sensology / Creasenso

  • Team

    UX Partner: Dominique Engelhardt


    Project Management: Laure-Élise Tran

    Accessibility review: Émilie Nguyen

    Manager: Fabien Ferry

    Creative direction: AKQA

Emmanuel

Brands

Cosmétique Active France, Mizani, BeIN SPORT, Personal project, Giorgio Armani, Pascal Coste / Kérastase, Sofitel, Volkswagen, Direct Matin, MyPiwee, Lafite

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