Toyota: Book of Names

Toyotas are more than cars. They have names, families. And behind each name lies a story. Of something epic, funny, unexpected, or even touching. Stories worth celebrating.

The Book of Names contains thousands of monikers that have been shared by Toyota owners with the brand during its MORE THAN A CAR loyalty campaign. It also features charming anecdotes and fun facts behind some of the most popular vehicle names.


























Molistudio

Toyota Book of Names

  • Customer

    Toyota

  • Year

    2017

  • Roles

    3D Animator, Graphic Designer, Illustrator, 3D Producer, Set Designer

  • Themes

    Art, Car, Interior Design, Luxury

  • Medias

    Poster, Art, Event, Website, Social Media

  • Agency

    Conill Saatchi & Saatchi, Drab Agency

Molistudio

MOLISTUDIO is a 3D Art Direction and Design boutique, based in Buenos Aires. Founded by sensible, passionate storytellers with a whimsical take on the everyday life. The award-winning team is, insistently, on the lookout for a deep color sense and a strong use of the metaphor.

Publications and awards

Cannes Lions, El Sol Festival, LAD Awards

Brands

Google, IBM, H&M, Toyota, MTV, CTC, Time Inc.

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